Your Business Is Our Business
We strive to be an extension of your internal team, a resource you can count on for smart counsel and insightful leadership. To that end, we undertake a meticulous analysis of your unique challenges and objectives to deliver a singular communications approach.
We're nosy by nature. We make your business our business by immersing ourselves in your organization so that we can understand it from the inside-out. Only then we can be a true partner and tell your story the way it deserves to be told.
Messages That Stick. Stories That Resonate.
You won't find a "one size fits all" canned solution here. Instead, we'll tailor a communications program that speaks to your specific objectives, timing and budget.
Our Services Include:
Strategic Marketing Communications Planning
Media Relations
Digital Communications
Social Media Management
Thought Leadership Marketing
Community Relations
Product Placement/Brand Integration
Media Training
Media Tours
New Product Launches
Trade Show Management
Employee Communications
Special Events
Speaking & Award Opportunities
Content Development/Copywriting Services
Our Experience
Over the years, here at Boxcat Creative and at other stops along the way, we've helped organizations ranging from scrappy startups to not-for-profits to blue chip brands make some noise. These include:
Human Resources/HR Technology
EmployeeScreenIQ
Sterling Talent Solutions
The O.C. Tanner Company
Verified Volunteers
Tracom Group
Trusaic
SoFi
Work4
Manufacturing Technology
MasterCAM CAM/CAD Software
Building/Architecture/Design
KraftMaid Cabinetry
Krylon
The Sherwin-Williams Company
The Dow Chemical Company
TimberTech Composite Decking
Healthcare
Eliza Jennings Senior Care Network
Mercy Medical Center
Center for Elders Independence
On Lok Lifeways
The Fitness Center at UH Avon
Consumer/Retail
Zappos
Gap Inc.
Old Navy
McRoskey Mattress Company
Kay Jewelers
McDonald Restaurants
Warner Brothers
Grand Reserve Rewards
Homeplace
Calif. Dept. of Public Health/Nutrition Education
Calif. Telephone Access Program
Education
Brooklyn Emerging Leaders Academy (NYC)
Woodland School (SF Bay Area)
Keys School (SF Bay Area)
Gideon Hausner Day School (SF Bay Area)
The Goddard School
Professional Services
Elicit (consulting firm)
Environmental
GreenCitizen
Oh, The Places You'll Go
We get your message in front of the audiences that are most vital to your success, whether that's through a coveted speaking platform, a timely interview, a dynamic event or a well-crafted and compelling article, tweet or blog post.
Media Coverage:
We develop relationships with the critical editors, producers, bloggers and other influencers covering your space. A sampling of media coverage obtained for a variety of organizations:
Business/Education/Trade
Making Progress On Pay Equity — HRO Today
What A Harris Presidency Would Mean For Healthcare Policy — Employee Benefits News (EBN)
4 Simple Ways To Engage And Inspire Your People — Fast Company
How To Identify And Address Common Pay Gap Analysis Mistakes — Workspan/World at Work
The Hidden Cost Of Pay Inequity: Bonuses And Stock Options — BenefitsPro
How The Gender Pay Gap Affects Women’s Retirement — U.S. News & World Report
What Are Organizations Missing When Handling Pay Equity? — Economic Times Southeast Asia
Beyond Base Pay: Study Finds Companies Miss Equity In Pay Analysis — BenefitsPro
Are You Doing Your Due Diligence On ACA Compliance? — Employee Benefits News (EBN)
Report: 1 in 3 Organizations Don’t Have a Pay Equity Strategy — Workspan/World at Work
What Caitlin Clark’s Starting Salary Says About the State of the Gender Wage Gap — Success
Wave of Change: Pay Transparency Continues to Roll On — Workspan/World at Work
Cincinnati Scores Visit From Megan Rapinoe, Leading Charge For Equal Pay — Cincinnati Enquirer
Building A More Equitable Workplace — HR Tech Talks (podcast)
How Trusaic’s Salary Range Finder Is Helping Establish More Equitable Pay — Fast Company
Most Innovative Companies 2024 — Fast Company
Prepare to Comply with 2024 ACA Deadlines to Avoid Penalties — HR Daily Advisor
Time’s Up! Are You Ready For ACA Reporting Season? — BenefitsPro
A Roadmap for Developing Your Global Pay Transparency Strategy — Workspan/World at Work
Resetting the Pay Transparency Landscape for 2024 — Workspan/World at Work
Will Wisconsin Become Next To Implement A Pay Transparency Law? — Workspan/World at Work
Pay Transparency: A Closer Look At The Risks, Rewards & Regulations — Workspan/World at Work
Report: Contract Tech Workers Paid Less Than Regular IT Staff — Smart Industry
No More Games — Megan Rapinoe Takes The Field for Equality — Real Leaders
The Power of Wide Open Pay Practices — HR Gazette
Pay Equity Law Already Having Effects In California — Forbes Talks podcast
Megan Rapinoe May Be Retiring, But Her Story Is Not Done Yet — Marketwatch
Megan Rapinoe On How To Level The Playing Field For Everyone — Hello Monday podcast, LinkedIn News
How to Avoid Affordable Care Act Penalties — Hotel Management
Home Health Care A “Perfect Storm” Of Complexity For ACA Compliance — Home Health Care News
More Than Half Of Companies Find ACA Compliance Burdensome — BenefitsPro
What Restaurants Should Know About ACA Penalties — QSR
Construction is Among the Industries Most at Risk for ACA Penalties — Construction Dive
Everything HR Needs To Know About Pay Transparency Laws — Unleash
What It Takes to Be A Fair Pay Workplace — Harvard Business Review
“Chief of Vibes” with Megan Rapinoe — Hysteria podcast, Crooked Media
New Pay Transparency Laws Mean Companies Will Have To Account For Disparities — Marketplace
Employers Must Post Salary Ranges Under New California Law — The Mercury News
Making salaries public: Will it close the wage gap? — USA Today
New California Law Will Require Job Postings to Include Salary Ranges — Los Angeles Times
California Gov. Newsom Signs Law Requiring Companies to Post Salaries for Job Listings — USA Today
Should You Share Your Salary With Co-Workers? — CBS News Moneywatch
Why Transparency is Key to Getting DEI Reporting Right — Human Resource Executive
Employer Alert — EEOC Reporting is Set to Return — Bloomberg Law
What HR Needs to Know About the Growing Push for Pay Transparency — Human Resource Executive
Want To Know How Much Your Colleagues Make? California To Crack Open Companies Books — Politico
Is Tying C-Suite Bonuses to DEI Targets The Answer To Greater Workplace Equality? — Worklife
Closing the Wage Gap In Tech w/Megan Rapinoe — CNBC TechCheck (livestream)
California Senate Bill Seeks To Close Gender, Racial Pay Gaps — The Hill
6 Ways To Figure Out How Much You Should Be Getting Paid — CNBC
Holiday Bonuses Can Perpetuate Pay Inequity, Report Says — HR Dive
Think There’s No Bias In Your Hiring Process? AI Says Think Again — Human Resource Executive
California Women, Minorities Are Still Being Paid Much Less Than Their White, Male Counterparts — San Francisco Chronicle
How Much Money Did Women Lose In California Due to Gender Pay Gap? — Sacramento Bee
Infographic: 2020 Annualized Pay Gap Across California — Chemical Processing
She’s Helping Children Become Confident Readers Through The Power Of Play — The Story Exchange
AI Driving Targeting and Acquisition for DTC Beauty Brands — Cosmetics Design
5 expert tips for selling a home when it isn’t a seller’s market — 21 Oak
Selling Your Home? Here's How to Stage Your House Like a Real Estate Agent — Martha Stewart Living
Should You Buy a House in 2023? — Better Homes & Gardens
3 Things That Might Make HOAs Good, Actually — Apartment Therapy
Houses Are Starting to Go for Less Than Asking — Here's How to Get the Best Deal — Hunker
On A Positive Note — News 12 Brooklyn
All-Girls Charter School Celebrates “College Reveal” — News 12 Brooklyn
Knowledge Is Power — The Steve Harvey Show/Steve on Watch
Rad Human — The Kelly Clarkson Show
Bed-Stuy School Sends First-Ever Graduating Class Off To College — New York City Patch
BELA - Bed-Stuy's All Girl Charter School Graduates Its Inaugural Class — Brooklyner
Brooklyn All-Girls High School Graduating Class Has 100% College Acceptance Rate — NowThis! (video)
Brooklyn All-Girls High School Celebrates First-Ever Graduating Class with 100% College Acceptance Rate — Because Of Them We Can
Multi-Brand Rewards Program Caters to Wine Enthusiasts — Retail Touchpoints
Wine Lovers Can Earn Rewards For Every Wine Purchase They Make — Forbes
Wine Enthusiasts Toast To Holiday Season and New Grand Reserve Program — Loyalty360
Emotion AI Shows Promise for IT Leaders in the Enterprise — TechTarget
Happier Together: 4 Steps for Merging the Customer and Employee Journeys — CRM Magazine
5 Data Analytics Success Stories: An Inside Look — CIO
Is Amazon Marketplace Out of Control? — Adweek
Data Disconnect: Capturing What Matters Most To Your Employees — HR Technologist
Why Humans Still Hold The Advantage In Decision Automation — Information Management
Chat Is The Channel Of Choice, For Now — CRM Magazine
Will The Real Data Scientist Please Stand Up — Analytics (cover story)
Why Most Consumers Think Companies Will Take AI Too Far — TechRepublic
Study: Almost 70% Think Some Companies Will Go Too Far With AI — Robotics Business Review
How To Retain Your Best IT Workers — Informationweek
Tesla Accidents Are The Fault Of Humans, AI And Tesla — PC Magazine
5 CRM Trends For 2018 — CIO
"You Are Not Your Customer" — Ad Age
"How Moderating Focus Groups Has Made Me A Better Manager" – Fast Company
"Fossil Dives Into Data To Fully Engage Customers" — STORES Magazine/NRF
"How Businesses Are Collecting Your Data (And What They're Doing With It)" — Business News Daily
"Loyalty Is Not A Program" — Total Retail
"Personalization Should Be Purposeful" — CMO
"Moving Beyond Next: Predictive Intelligence And The Customer Lifecycle" — Target Marketing
"What's Keeping You Up At Night?" — MediaPost
"17 Horrible Business Cliches That Make People Ignore Whatever Else You Have To Say" — Inc.
"To Achieve True Customer Centricity, You Need A Cross-Functional Dream Team" — CMS Wire
"Getting Your Analytics Straight" — iMedia Connection
"There's No Such Thing As Unstructured Data" – Analytics
"Making It Personal For Every Customer" — CRM Magazine
"Loews, Elicit, Spotify Win People-Based Marketing Awards" — MediaPost
"4 Steps For Measuring Customer Experience" — CRM Magazine
"Revenue Is Not A KPI, But These Six Measures Are" — MarketingProfs
"How Do Your Customers Define A Quality Customer Experience?" — Quirk's
"Simcity Is The Model For Implementing Your MarTech Stack" — MarTech Advisor
Mobile Phones Are Now An Option To Play Powerball, Megamillions In Ohio — The Plain Dealer
Ohio Lottery Players Have New Digital Option For Megamillions Jackpot — Dayton Daily News
Ohio Lottery Making It Easier To Play — WOIO/19 News
Processor Debuts Ground Beef Sourced From One Steer At Supermarkets — Drovers
Nurture Ranch One-Steer Ground Beef — Progressive Grocer
Nurture Ranch One Steer Ground Beef Hits Store Shelves — The Shelby Report
Nurture Ranch Moves Grass Fed Ground Beef Into The Southeast — Meat & Poultry
Grass Fed Ground Beef From One Steer Per Pack — Refrigerated & Frozen Foods
Including Traceability In Product Innovation Initiatives — Supermarket Perimeter
First Of Its Kind Ground Beef Debuts In Metro Atlanta Grocers — Patch
"How That Youthful Indiscretion Might Cost You Your Next Job" – The Street
"Many Favor Workplace Background Checks, Survey Says" – Benefits Pro
"The Secure School Perimeter" — School Planning & Management
"Don't Be At Risk" — School Planning & Management
"Is Your Standard Of Protection What It Should Be?" — Youth Today
"Committing to Protecting A Vulnerable Population" — McKnight's Long-Term Care News
"Nonprofits Relying On More Volunteers - And More Vetting, Survey Says" — Associations Now
"Multiple Searches Recommended In School Background Checks" — Education Dive
"Background Checks: Why You Should Do Them And How To Get Started" – Worship Facilities
"Entrepreneur Profile: James Kao, CEO and Founder of GreenCitizen" — San Francisco Business Times
"Electronic Waste Recycling Store Opens In Downtown" — The Daily Californian
"Consumer Conundrum: Recycling Old Cellphones" — San Jose Mercury News
"For Earth Day, A New E-Waste Recycling Center In Berkeley" — Berkeleyside
"Green Citizen Launches 'Better Than Free' Recycling Program" — Palo Alto Free Press
Post-Christmas Recycling Saves Outdated iPods From Dump — Bloomberg Business
"Coming Full Circle" — Oakland Tribune
"McRoskey Makes Beds the Way It Has For Decades" — San Francisco Chronicle (front page, business)
"Mattress Jumping Is Serious Work" — San Francisco Chronicle
"San Francisco Man Jumps on Mattresses For a Living" — The Huffington Post
"Mattress Jumping Isn't Just Child's Play. It's a Real Job" — Consumerist
"PACE Program A New Approach to Senior Health Care" — San Francisco Chronicle (front page)
"Bay Area Tries to Pull Together To Help Seniors In Need" — San Jose Mercury News
"New Benefits Help Employees Shed Their Debt Weight" — Employee Benefit News
"When It Comes To Employee Recognition, Cash Is No Longer King" — Employee Benefit News
"Employee Recognition Delivers Great Returns" — Bloomberg BNA
"Those Annoying Praise Junkies At Work" — BBC Capital
"4 Conversations You Need to Have With Your Employees" — Business News Daily
"How to Get the Best Work From People" — Inc.
"How to Make Yourself Unforgettable" — Fast Company
"Even Where It's Legal, Marijuana Still a Drag for Truck Drivers" — Fleet Owner
"At Work: Celebrate Some Good News in the Job Market" — USA Today
"How To Find a Job When You Have a Criminal Record" — U.S. News & World Report
"Employers Prefer Candidates with Criminal Records to Those Who Lie On Resumes" — The Plain Dealer, (front page, business)
Bosses May Use Social Media to Discriminate Against Job Seekers — The Wall Street Journal
"The Green Screen" — Workforce
"The State of Screening" — Talent Management
"What's Big Data and How Is It Affecting Your Job Hunt?" — The Star, Toronto
"Few Hiring Managers Are Facebook Snooping" — Today.com
"Background Checks: What Employers Can Find Out About You" — CNN Money
"New Rules Set On Background Checks For Job Seekers" — NBC News
"Marijuana Expungement Easier In Legal States" — MainStreet.com
"7 Things You Need to Know About Background Screening" — The Plain Dealer
"Naughty or Nice? Employers Need to Screen Carefully Before Hiring Holiday Workers" — The Dispatch
"Shoe-In" — CNN Money
"A Shine on Their Shoes" — Bloomberg Business
"Zappos Knows How to Kick It" — Fortune
"A Step Ahead" — Forbes
"New Zappos: Shoes — And Gadgets To Boot — CNET
"With High Gas Costs, Opt for Delivery Over Driving" — The Today Show
Fashion/Home/Product Publicity
The Best Toys For 6-Year-Olds — Forbes
25 Best Toys For 5-Year-Olds — Baby Chick
Gift Options For Kids Are More Than Fun And Games — NW Indiana Times
Gift Options For Kids And Pets Are More Than Fun And Treats — NW Indiana Times
These 13 Holiday Gifts Will Bring Us Back Together — The Story Exchange
Science-Backed Literacy Games — Trend Hunter
"Scared of Skinny Jeans? Stacy Solves Style Issues" — The Today Show
"Layer It On For Summer With These Looks" — The Today Show
"Trendspotter" — Washington Post
"Shine Like a Star" — Star Magazine
"Cheap & Chic Thrills: Shopdistinction.com, An Affordable Site We Love — Glamour
"10 Fall Must-Haves" — People Magazine
"20 Great Bags Under $100" — People Magazine
"The ESPYs: Athletes Bank In On Buckets of Swag" — E! Online
"Love That!" — O The Oprah Magazine
"Devilishly Over Prada" — Newsweek
"Every Day Style Faves" — Every Day with Rachael Ray
"Take Summer Trends Into The Next Season" — USA Today
"Spring's Trendiest Shoes At Prices You Can Afford" — Woman's World
"The Ripe Stuff. A Fresh Crop All Under $100" — New York Post
"The Flip Side" — New York Daily News
"Tick-Tocks That Rock" — Express
"Steal That Style" — In Touch
"When Did She Wear It Slimmer?" — First
"Big Night Out" — Fit Pregnancy
"Cloud Control — Blueprint
"Summer's Sassy Shoes for Every Budget" — Arizona Republic
"Mother's Day Luxury" — San Francisco Chronicle
$25 or Under Gifts That Say "I Thought About You" — The New York Times
"Gifts Under $25 -- Retailers Offer More Affordable Gifts" — The Huffington Post/AP
"Gifts That Say I Thought About You" — Seattle Times/AP
Writing:
We create a range of written materials including feature articles, white papers, case studies, website content, email campaigns, brochures, newsletters, annual reports, promotional pieces, news releases, speeches, video/audio scripts, social/blog content and more.
Case Studies:
Journalism
Chemical Processing Magazine News Briefs 2, 3, 4, 5, 6
Website
Brooklyn Emerging Leaders Academy
Morgan & Lemke Periodontics & Dental Implants
Blogs/Features
Megan Rapinoe’s Playbook For Giving Pay Equity An Assist
Designing a Successful Pay Equity Program
A Fair and Inclusive Workplace Starts With You
Collateral
Old Navy Field Leadership Conference Collateral